Following DEMARRAGE's first presentation at the ITB Travel Fair last year this year's presentation was, again, successful.
Journalists as well as trade visitors had the chance to inform themselves about the project at the press conference on March 7th. The project's work package leaders represented by the partner organisations European Cyclists' Federation, SchweizMobil, Stichting Landelijk Fietsplatform and Euregio Rhein-Waal introduced the measures already implemented as well as future aims of DEMARRAGE.
Especially the project's recently launched transnational website, the European Certification Standard, the developed transnational marketing programm and the successful Business Panels were emphasized during the conference.
A special highlight were the visits of the Secretary for Economic Affairs in North Rhine-Westphalia, Dr. Günther Horzetzky and the Secretary for Rural Areas and Consumer Protection in Baden-Württemberg, Alexander Bonde. Moreover, numerous interested individuals approached our team and asked questions concerning the Rhine Cycle Route.
Thank you for your support and we hope to see you again next year!